Website Maintenance
The website was planned, designed, constructed, and is being promoted.
Are we done? Now is the process of doing the periodic maintenance,
monitoring, and measuring of the website.
Website Maintenance steps:
Website Promotion - Maintenance
Periodic Maintenance is the review of the website and the correcting of anything
that has surfaced as a problem or issue. This checks and reviews should
be run regularly against the website. Run them monthly for a website that is changed
regularly. Run the checks and validations and fix any discrepancies.
This activities verify the website itself.
Validate the HTML
Validate the CSS
- W3C CSS Validation Service
- a free service that checks Cascading Style Sheets (CSS) in (X)HTML
documents or standalone for conformance to W3C recommendations.
Check the Hyperlinks
Run Spell Check
- Most HTML and Web page editors come with spell checkers.
Validate against accessibility standards
- Cynthia Says™ Portal
- is a web content accessibility validation
solution, it is designed to identify errors in design related to
Section 508
Standards and the W3C WCAG
1.0 Guidelines. The main purpose of this portal is to
educate web site developers in the development Web Based content that is
accessible to all. This online test only validates one page at a time.
Make sure there is a valid backup
Run Domain Name information validation
-
Better Whois.com -
In this changing system of increased
competition and new registrars, the only way to get an absolutely accurate
domain report is to:
- lookup the domain in the shared domain registry
- locate which registrar has reserved the name
- visit and query that registrar's database for the correct information
- BetterWhois.com does this for you instantly.
Check Search Engine Spiders
- Engine
Viewer is built off of the core of a search engine harvester (spider).
What this means is you can view your webpage in the same way a search engine
does, from how it breaks down the HTML, to which links it extracts, how it
interprets your robot exclusion rules and more! Since a large percentage of
most websites traffic comes from search engine results, it's now more
important than ever to understand better how webpages are dissected and
indexed.
Check against other browsers
- Lynx Viewer -
This service allows web authors to see what their pages will look like (sort
of) when viewed with Lynx, a
text-mode web browser.
Check Web Page Speed
Validate privacy statements
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Website Maintenance - Monitor
What others are doing in respect to your website. What are others doing
in regard to your website.
Check for copyright violations
Review Website Statistics
Review Link Popularity
- links:www.yourwebsite.com
- site:www.yourwebsite.com
Review website host provider restraints
- Review the Website server disk space usage
- Review the data transfer utilization
Review Search Engine Information
- Review cached pages
- Review Search Engine Placement
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Website Promotion - Measure
There are lots of things to measure on website performance. We want to
measure the website performance or the Internet strategy. We want to
understand the return on investment.
Some metrics that desired are number of visitors, cost per visitor, and revenue
per visitor. The goal of metrics is to fine tune the website and make it
more effective.
- Visitors
- Sales
- Conversion Ratios - how many visitors become customers
- Where do visitors come from.
- What pages are visited most.
- What time of day do people visit.
- What keywords are used to find the website.
- Which URLs do people come from.
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Website maintenance - Reference
Website maintenance - Performance
- Site Timer
allows you to analyze some of the most critical aspects of webpage
performance.
- Webscale - Evaluating
Website Fitness
Website maintenance - Accessibility
Website maintenance - Website Statistics
- Funnel Web Analyzer®
- AWStatsAWStats is a free powerful and featureful tool
that generates advanced web, streaming, ftp or mail server statistics, graphically.
This log analyzer works as a CGI or from command line and shows you all possible information
your log contains, in few graphical web pages.
Website maintenance - Toolbars
Website maintenance - Articles
Website maintenance - Blogs
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